Chuck Ross http://chuck-ross.com/blog1 Writing that builds relationships Mon, 08 Feb 2010 16:21:48 +0000 http://wordpress.org/?v=2.8.4 en hourly 1 Growing Pains – And Gains http://chuck-ross.com/blog1/2009/11/09/growing-pains-and-gains/ http://chuck-ross.com/blog1/2009/11/09/growing-pains-and-gains/#comments Mon, 09 Nov 2009 15:29:47 +0000 Administrator http://chuck-ross.com/blog1/?p=313 It’s the stuff of nightmares for every child of an elderly parent – the phone call in the middle of the night or the middle of your work day: “Your father fell. Your mother’s just not quite right. We think there’s something wrong.”
And suddenly, there you are, with a parent who needs a new home – possibly yours.

This story was a very personal one to report on and write – I received one of those phone calls myself in March 2008. It was written for HomeStyle, a nationally syndicated newspaper feature section produced by Content That Works.

Growing Pains – And Gains (pdf)

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Kathy Ireland: Making Time for Christmas http://chuck-ross.com/blog1/2009/09/25/kathy-ireland-making-time-for-christmas/ http://chuck-ross.com/blog1/2009/09/25/kathy-ireland-making-time-for-christmas/#comments Fri, 25 Sep 2009 17:24:53 +0000 Administrator http://chuck-ross.com/blog1/?p=286 Kathy Ireland spent years as a red-carpet regular during her career as a fashion model and film actress. But during the holiday season, this highly successful businesswoman turns her own spotlight on her family, and she urges other moms – and dads – to do the same.

This profile of how Kathy Ireland has developed her own family holiday traditions will appear in 100-150 newspapers across the U.S. during the 2009 holiday season. It’s the cover story of Holiday Decorating, a feature section syndicated by Content That Works.

Kathy Ireland: Making Time for Christmas

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Design/Building Green http://chuck-ross.com/blog1/2009/09/25/designbuilding-green/ http://chuck-ross.com/blog1/2009/09/25/designbuilding-green/#comments Fri, 25 Sep 2009 14:33:32 +0000 Administrator http://chuck-ross.com/blog1/?p=263 Sustainable design and the design/build approach seem to be a match made in an environmentally friendly heaven. Sustainable design is built on the premise that a building is a holistic system, not merely a collection of products and technologies, while design/build emphasizes the importance of working together in teams that incorporate all the knowledge that will go into the structure’s eventual construction. Bringing both philosophies together seems only natural.

This article originally ran in the September 2009 issue of Electrical Contractor magazine.

Design/Building Green

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What’s Measured Can Be Managed http://chuck-ross.com/blog1/2009/07/25/whats-measured-can-be-managed/ http://chuck-ross.com/blog1/2009/07/25/whats-measured-can-be-managed/#comments Sat, 25 Jul 2009 14:44:20 +0000 Administrator http://chuck-ross.com/blog1/?p=269 With the passage of the American Recovery and Reinvestment Act of 2009 energy auditing is set to grow exponentially, providing new business options for electrical contractors who already are experts on many of the systems and products the audits cover.

This article originally ran in the July 2009 issue of Electrical Contractor magazine.

What’s Measured Can Be Managed

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Smarty Plants http://chuck-ross.com/blog1/2009/07/25/smarty-plants/ http://chuck-ross.com/blog1/2009/07/25/smarty-plants/#comments Sat, 25 Jul 2009 14:40:49 +0000 Administrator http://chuck-ross.com/blog1/?p=265 Approximately $4 billion of this year’s stimulus package will be dedicated to smart-grid technology deployments and demonstration projects. Of course, $4 billion is only a drop in the bucket compared to the hundreds of billions needed for a total system overhaul. But this plan could help utilities better understand roadblocks they might face when following through with an effort that some equate with Eisenhower’s interstate highway system plan.

This article, one of the bimonthly Utility Business columns I write for Electrical Contractor magazine, originally ran in July 2009.

Smarty Plants

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Fire Sale http://chuck-ross.com/blog1/2009/07/25/fire-sale/ http://chuck-ross.com/blog1/2009/07/25/fire-sale/#comments Sat, 25 Jul 2009 14:07:06 +0000 Administrator http://chuck-ross.com/blog1/?p=259 It doesn’t take a roomful of economists to make the point that the retail and mixed-use construction markets have, in a word, tanked in the last 12 months. The resulting decline in design demand has left architectural firms scrambling.

This article originally ran in the July 2009 issue of Architectural Products magazine.

Fire Sale

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From Chaos to Coccoon http://chuck-ross.com/blog1/2009/06/28/from-chaos-to-coccoon/ http://chuck-ross.com/blog1/2009/06/28/from-chaos-to-coccoon/#comments Sun, 28 Jun 2009 19:48:33 +0000 Administrator http://chuck-ross.com/blog1/?p=292 Combat bedroom clutter with 7 tried-and-true secrets from the professionals.

This article ran originally in HomeStyle, a home-and-garden feature section syndicated to 100-150 newspapers across the U.S.

From Chaos to Coccoon

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Financing the Future http://chuck-ross.com/blog1/2009/06/25/financing-the-future/ http://chuck-ross.com/blog1/2009/06/25/financing-the-future/#comments Thu, 25 Jun 2009 15:13:57 +0000 Administrator http://chuck-ross.com/blog1/?p=284 Renewable-energy technology is advancing at a rapid clip. What’s not widely known is that financing options for those who wish to own/operate solar, wind and other energy-generating equipment are evolving just as quickly. Making sense of your financial choices takes some homework, though, and likely more than a few phone calls, including at least one to your accountant.

This article is one of a continuing series in the Electrical Design Library published by the National Electrical Contractors Association.

Financing the Future

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EIFS Gets Some Relief From Critics http://chuck-ross.com/blog1/2009/06/25/eifs-gets-some-relief-from-critics/ http://chuck-ross.com/blog1/2009/06/25/eifs-gets-some-relief-from-critics/#comments Thu, 25 Jun 2009 13:59:50 +0000 Administrator http://chuck-ross.com/blog1/?p=257 EIFS (Exterior insulating finishing systems) can no longer be called “alternate” exterior cladding products. With their recent acceptance by the ICC and high-performing test results in energy efficiency and moisture resistance, these products are making a comeback.

This article originally ran in the June 2009 issue of Architectural Products magazine.

EIFS Gains Some Relief From Critics

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Arc Worldwide http://chuck-ross.com/blog1/2009/05/21/arc-worldwide/ http://chuck-ross.com/blog1/2009/05/21/arc-worldwide/#comments Thu, 21 May 2009 13:47:33 +0000 Administrator http://chuck-ross.com/blog1/?p=219 I’ve worked with this leading interactive agency (a subsidiary of Leo Burnett) on a number of projects for such companies as Whirlpool, Cadillac, Phillip Morris, Sears and Ralston Purina. These assignments have included creating comprehensive current-site content inventories, identifying voice/tone/nomenclature inconsistencies, developing calendars for online editorial updates, and editing and rewriting existing content to improve search-engine rankings.

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