Chuck Ross » Copywriting

What the Smart Grid Means for You and Your Building

Administrator — Sun, 07 Mar 2010 18:42:04 +0000

Decades may pass before the smart grid’s real impact is understood, but utilities and equipment manufacturers are beginning to get a clearer picture. Real-world installations are now underway. A number of pilot programs now coming online are beginning to provide some answers to these questions. This article is one of a continuing series in the Electrical Design Library published by the National Electrical Contractors Association.
What the Smart Grid Means for You and Your Building (PDF)

Financing the Future

Administrator — Thu, 25 Jun 2009 15:13:57 +0000

Renewable-energy technology is advancing at a rapid clip. What’s not widely known is that financing options for those who wish to own/operate solar, wind and other energy-generating equipment are evolving just as quickly. Making sense of your financial choices takes some homework, though, and likely more than a few phone calls, including at least one to your accountant.

This article is one of a continuing series in the Electrical Design Library published by the National Electrical Contractors Association.

Financing the Future

Cooper Crouse-Hinds LED Lighting Video Demo

Administrator — Sun, 15 Feb 2009 17:32:04 +0000

I wrote the script for this video demonstrating product features of a new series of industrial LED lighting developed by Cooper Crouse-Hinds, a major electrical manufacturer. The video was developed by – and is hosted on – Electricsmarts.com.
Cooper Crouse-Hinds Video Demo

Installation Requirements for IBC Compliant Generator Sets

Administrator — Mon, 15 Dec 2008 18:06:40 +0000

I ghost-wrote this technical white paper for Cummins Power Generation, a major manufacturer of industrial-size electrical-generating equipment. The assignment involved working in close collaboration with the credited engineer, along with researching the topic and revising over a series of review cycles that included the client’s public relations agency. It was published in full in the December 2008 issue of Consulting-Specifying Engineer magazine.

Installation Requirements for IBC Compliant Gensets

Building Information Modeling – A New Dimension for Buildings

Administrator — Mon, 15 Dec 2008 15:39:11 +0000

Today, building-design software is in the process of making its next great leap. Current 3D modeling capabilities are expanding to provide a virtual database of all information related to a building’s construction and performance. This technology, called “building information modeling” (BIM) is still in its infancy. But, at this early stage, facilities owners are beginning to understand BIM’s potential value. This is one of a series of advertorials/brochures written for Electrical Design Library series published by the National Electrical Contractors Association.
Building Information Modeling – A New Dimension for Buildings (PDF)

Bridgeport Raintight Fittings Demo Video

Administrator — Sat, 15 Nov 2008 17:23:31 +0000

I wrote the script for this product video demonstration, hosted on Electricsmarts.com, a developer of electrical-product videos. Videos are directed to both contractors and the distributors those contractors count on for advice.
Bridgeport Raintight Fittings Video Demo

Chicagoland Chamber of Commerce

Administrator — Tue, 15 Jan 2008 17:45:00 +0000

Editing, writing and rewriting all were components of a long-term project working with the Chicagoland Chamber of Commerce on the organization’s Innovate Now! initiative. I provided voice-and-tone guidance for the Innovate Now! website, and edited (with major rewriting) more than 50 business case studies now included on that site.