Your words are your brand – whether they appear online or in print. In addition to basic company information, those words need to communicate the kind of relationship potential customers can expect when they choose to work with you instead of your competition. I can help you build those relationships through the full range of communication options, from brochures and newsletters to websites and email blasts.
Renewable-energy technology is advancing at a rapid clip. What’s not widely known is that financing options for those who wish to own/operate solar, wind and other energy-generating equipment are evolving just as quickly. Making sense of your financial choices takes some homework, though, and likely more than a few phone calls, including at least one [...]
I wrote the script for this video demonstrating product features of a new series of industrial LED lighting developed by Cooper Crouse-Hinds, a major electrical manufacturer. The video was developed by – and is hosted on – Electricsmarts.com.
Cooper Crouse-Hinds Video Demo
I ghost-wrote this technical white paper for Cummins Power Generation, a major manufacturer of industrial-size electrical-generating equipment. The assignment involved working in close collaboration with the credited engineer, along with researching the topic and revising over a series of review cycles that included the client’s public relations agency. It was published in full in the [...]
Today, building-design software is in the process of making its next great leap. Current 3D modeling capabilities are expanding to provide a virtual database of all information related to a building’s construction and performance. This technology, called “building information modeling” (BIM) is still in its infancy. But, at this early stage, facilities owners are beginning [...]
I wrote the script for this product video demonstration, hosted on Electricsmarts.com, a developer of electrical-product videos. Videos are directed to both contractors and the distributors those contractors count on for advice.
Bridgeport Raintight Fittings Video Demo
Editing, writing and rewriting all were components of a long-term project working with the Chicagoland Chamber of Commerce on the organization’s Innovate Now! initiative. I provided voice-and-tone guidance for the Innovate Now! website, and edited (with major rewriting) more than 50 business case studies now included on that site.
Chuck Ross 2314 Main Street Brewster, Mass. 02631 508.896.2120 © 2006–2009 Chuck Ross
