In addition to writing and editing services, I also can help your company or nonprofit develop a larger plan for its web content. Today’s business world is a dynamic environment, and your website needs to reflect your organization’s ongoing growth and evolution. This means developing a strategy that addresses such questions as:
* Who is our audience – and what do they want to learn about us?
* What’s the appropriate voice and tone for reaching this target market?
* What kind of content can we incorporate to keep these site visitors coming back?
* How frequently should we update this content – and who will be in charge for keeping it current?
I’ve been helping large corporate clients answer these questions and develop needed plans since 2000. Contact me today to learn how I can bring this expertise to your next website design – or redesign – project.
